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	<title>Alchemy United &#124; Your vision . Our passion . Success realized &#187; AU Approved</title>
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		<title>There are no silos in The Guest Experience</title>
		<link>http://www.alchemyunited.com/2011/09/08/there-are-no-silos-in-the-guest-experience/</link>
		<comments>http://www.alchemyunited.com/2011/09/08/there-are-no-silos-in-the-guest-experience/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 12:32:24 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Sales & CRM]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[CRM Mag]]></category>

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		<description><![CDATA[That said, it's not rocket science&#8212;just stop for a moment and think how you think. Do you differentiate one brand experience from the next? Not usually, right? Bad service is bad service and great service is great service.]]></description>
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		<title>Fast. Cheap. Right. Pick Two and a Half</title>
		<link>http://www.alchemyunited.com/2011/07/26/fast-cheap-right-pick-two-and-a-half/</link>
		<comments>http://www.alchemyunited.com/2011/07/26/fast-cheap-right-pick-two-and-a-half/#comments</comments>
		<pubDate>Tue, 26 Jul 2011 22:17:23 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[Leadership & Management]]></category>
		<category><![CDATA[Project Management]]></category>
		<category><![CDATA[Tips, Tricks, Resources & How Tos]]></category>
		<category><![CDATA[AU Approved]]></category>

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		<description><![CDATA[Anyone who has gotten within five feet of a project of any size understands the classic adage: Fast. Cheap. Right. Pick two. Let's pretend for a moment that you go with Fast and Cheap. However, not picking Right does not mean you should abandon all sense of best practices.]]></description>
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		<title>Make Your Next Website Your Best Website</title>
		<link>http://www.alchemyunited.com/2011/02/15/make-your-next-website-your-best-website/</link>
		<comments>http://www.alchemyunited.com/2011/02/15/make-your-next-website-your-best-website/#comments</comments>
		<pubDate>Wed, 16 Feb 2011 01:25:11 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Project Management]]></category>
		<category><![CDATA[Tips, Tricks, Resources & How Tos]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Website Mag]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1879</guid>
		<description><![CDATA[Start your relaunch process with the hope of hiring the employee you never had but always wanted. There's no doubt that's going to take more than just "design."]]></description>
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		<title>A Must Read Courtesy of Sir Richard Branson</title>
		<link>http://www.alchemyunited.com/2010/09/28/a-must-read-courtesy-of-sir-richard-branson/</link>
		<comments>http://www.alchemyunited.com/2010/09/28/a-must-read-courtesy-of-sir-richard-branson/#comments</comments>
		<pubDate>Tue, 28 Sep 2010 19:47:44 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Leadership & Management]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Sir Richard Branson]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1809</guid>
		<description><![CDATA[&#8220;15 Small Business Lessons from Richard Branson&#8221; as reported by Ann Handley (American Express&#8217; OpenForum.com, 23 September 2010). In a word, brilliant. So much so that nothing needs to be added. Share and Enjoy:]]></description>
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		<title>Ya can&#8217;t find what isn&#8217;t there</title>
		<link>http://www.alchemyunited.com/2010/07/01/ya-cant-find-what-isnt-there/</link>
		<comments>http://www.alchemyunited.com/2010/07/01/ya-cant-find-what-isnt-there/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 12:49:17 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Information Consumption]]></category>
		<category><![CDATA[SEO, SEM & Emailing]]></category>
		<category><![CDATA[Tips, Tricks, Resources & How Tos]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Entrepreneur Mag]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1740</guid>
		<description><![CDATA[&#8220;Here&#8217;s Looking at You &#8211; Make your site a better search engine target by optimizing your company&#8217;s images.&#8221; by Mikal E. Belicove (Entrepreneur Magazine, June 2010). At a high level SEO isn&#8217;t rocket science&#8230; &#8220;But wait! What is SEO?&#8221; you ask. Opps, sorry. SEO is short for search engine optimization. SEO is the art and [...]]]></description>
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		<title>The moral of the web design story</title>
		<link>http://www.alchemyunited.com/2010/03/19/the-moral-of-the-web-design-story/</link>
		<comments>http://www.alchemyunited.com/2010/03/19/the-moral-of-the-web-design-story/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 14:32:58 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Information Consumption]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1625</guid>
		<description><![CDATA[&#8220;Keep Your Graphic Designer on a Short Leash&#8221; by Tim Ash (Website Magazine, February 2010). It&#8217;s Friday so let&#8217;s get right to the meat of the matter. First, it&#8217;s not just your graphic designer you need to keep on a short leash. Chances are good you need to keep you on one too. A web [...]]]></description>
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		<title>Mashable does it again</title>
		<link>http://www.alchemyunited.com/2009/12/15/mashable-does-it-again/</link>
		<comments>http://www.alchemyunited.com/2009/12/15/mashable-does-it-again/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 14:56:51 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[SEO, SEM & Emailing]]></category>
		<category><![CDATA[Social Networks & Online Communities]]></category>
		<category><![CDATA[Tips, Tricks, Resources & How Tos]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Mashable.com]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1543</guid>
		<description><![CDATA[&#8220;Mashable’s Social Media Guide for Small Businesses&#8221; by Matt Silverman (Mashable.com, 4 December 2009). Brilliant! So jam packed with goodies that the best thing to do is get out of the way and let you jump right in. Enjoy! Share and Enjoy:]]></description>
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		<slash:comments>0</slash:comments>
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		<title>NYC &gt;&gt; Web 2.0 &gt;&gt; 2009 &gt;&gt; Douglas Rushkoff</title>
		<link>http://www.alchemyunited.com/2009/12/02/nyc-web-2-0-2009-douglas-rushkoff/</link>
		<comments>http://www.alchemyunited.com/2009/12/02/nyc-web-2-0-2009-douglas-rushkoff/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 17:08:48 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Off The Clock]]></category>
		<category><![CDATA[Social Networks & Online Communities]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1509</guid>
		<description><![CDATA[A colleague and I were fortunate to witness this first hand a couple weeks ago. Considering that this was part of the Web 2.0 Expo&#8217;s free seminars, is simply amazing. Rushkoff alone was worth the time and the cost of the train multiplied by a few thousand, at least. Cheers to O&#8217;Reilly for bringing that [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Great relationships require trust</title>
		<link>http://www.alchemyunited.com/2009/11/24/great-relationships-require-trust/</link>
		<comments>http://www.alchemyunited.com/2009/11/24/great-relationships-require-trust/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 12:46:38 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Information Consumption]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Sales & CRM]]></category>
		<category><![CDATA[SEO, SEM & Emailing]]></category>
		<category><![CDATA[Social Networks & Online Communities]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[CRM Mag]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1488</guid>
		<description><![CDATA[&#8220;The Cure for the Common Virus&#8221; by Jessica Tsai (DestinationCRM.com, October 2009). Wow! Yet another I-wish-I said-that article from Ms. Tsai — especially for those seeking to break their 20th century marketing habits. It&#8217;s a holiday week so you&#8217;re either quite busy or slowed down to enjoy the moment. Either way let&#8217;s skip the usual [...]]]></description>
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		<title>There is such a thing as too clean</title>
		<link>http://www.alchemyunited.com/2009/11/04/there-is-such-a-thing-as-too-clean/</link>
		<comments>http://www.alchemyunited.com/2009/11/04/there-is-such-a-thing-as-too-clean/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 13:22:10 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Information Consumption]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Social Networks & Online Communities]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[FSB Mag]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1453</guid>
		<description><![CDATA[&#8220;Retail Democracy (Even bad reviews boost sales)&#8221; by Jennifer Alsever (Fortune Small Business Magazine, 28 September 2009). First, please pardon the delay in sharing this with you but FSB is one of those publications that does not post their articles on their web site when they street their print version. Yes, print still has its [...]]]></description>
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