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	<title>Alchemy United &#124; Your vision . Our passion . Success realized &#187; Forward Thinking</title>
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		<title>The Taming of the Screw</title>
		<link>http://www.alchemyunited.com/2011/11/22/the-taming-of-the-screw/</link>
		<comments>http://www.alchemyunited.com/2011/11/22/the-taming-of-the-screw/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 18:12:18 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Leadership & Management]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Reading Between the Lines]]></category>
		<category><![CDATA[Sales & CRM]]></category>
		<category><![CDATA[Darwinism]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=2119</guid>
		<description><![CDATA[Earlier today I had coffee with a respected colleague. Naturally, the conversation turned to the economy (old vs. new), the internet (web 2.0 vs. web 3.0), and how such dynamic parameters impact companies in pursuit of growth.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Best Buy and its Marketing Intelligence Agency</title>
		<link>http://www.alchemyunited.com/2011/11/16/best-buy-and-its-marketing-intelligence-agency/</link>
		<comments>http://www.alchemyunited.com/2011/11/16/best-buy-and-its-marketing-intelligence-agency/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 16:46:51 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Reading Between the Lines]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[Best Buy]]></category>
		<category><![CDATA[TWICE]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=2110</guid>
		<description><![CDATA[Raise your hand if you think of Best Buy as a down &#038; dirty in the details marketing/marketing intelligence company? What? No hands raised? That's okay, I was in your camp too prior to this as well.]]></description>
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		<title>How to save the fans from the NBA</title>
		<link>http://www.alchemyunited.com/2010/06/07/how-to-save-the-fans-from-the-nba/</link>
		<comments>http://www.alchemyunited.com/2010/06/07/how-to-save-the-fans-from-the-nba/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 17:19:00 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[Off The Clock]]></category>
		<category><![CDATA[Reading Between the Lines]]></category>
		<category><![CDATA[Social Networks & Online Communities]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[To Who It May Concern]]></category>
		<category><![CDATA[NBA]]></category>
		<category><![CDATA[Parade.com]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1690</guid>
		<description><![CDATA[&#8220;6 Ways to Fix the NBA&#8221; by Stephen Fried (Parade.com, 20 June 2010). As luck (?) would have it, this article managed to come my way via Google Alerts. And yes, sports as an analogy for business is overdone. None the less there are some interesting observation here that apply to incentives, as well as [...]]]></description>
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		<title>NYC &gt;&gt; Web 2.0 &gt;&gt; 2009 &gt;&gt; Douglas Rushkoff</title>
		<link>http://www.alchemyunited.com/2009/12/02/nyc-web-2-0-2009-douglas-rushkoff/</link>
		<comments>http://www.alchemyunited.com/2009/12/02/nyc-web-2-0-2009-douglas-rushkoff/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 17:08:48 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Business Fundamentals]]></category>
		<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Off The Clock]]></category>
		<category><![CDATA[Social Networks & Online Communities]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[AU Approved]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1509</guid>
		<description><![CDATA[A colleague and I were fortunate to witness this first hand a couple weeks ago. Considering that this was part of the Web 2.0 Expo&#8217;s free seminars, is simply amazing. Rushkoff alone was worth the time and the cost of the train multiplied by a few thousand, at least. Cheers to O&#8217;Reilly for bringing that [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The truth about Apple</title>
		<link>http://www.alchemyunited.com/2009/11/20/the-truth-about-apple/</link>
		<comments>http://www.alchemyunited.com/2009/11/20/the-truth-about-apple/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 12:59:15 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[E-commerce & Internet]]></category>
		<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Off The Clock]]></category>
		<category><![CDATA[Reading Between the Lines]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[To Who It May Concern]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Forbes Mag]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=1481</guid>
		<description><![CDATA[&#8220;Apple The Outlier&#8221; by Rich Karlgaard (Forbes.com, 21 October 2009). In response to Mr. Kalgaard&#8217;s blog post the following comment (below) was submitted. Maybe you&#8217;ll find it entertaining, so it&#8217;s also being shared here. While I didn&#8217;t read every comment in detail, with all due respect, I think the essential point has been missed&#8230; When [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>No risk. No reward.</title>
		<link>http://www.alchemyunited.com/2009/03/24/no-risk-no-reward/</link>
		<comments>http://www.alchemyunited.com/2009/03/24/no-risk-no-reward/#comments</comments>
		<pubDate>Tue, 24 Mar 2009 12:19:27 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Marketing & Advertising]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[Time Mag]]></category>

		<guid isPermaLink="false">http://www.alchemyunited.com/?p=400</guid>
		<description><![CDATA[The Last Shopping Mall? New Jersey Awaits Xanadu By Sean Gregory (Time Magazine, Monday, 09 March 2009 East Rutherford, NJ). It&#8217;s easy to fall victim to the mood of the moment and immediately jump into Mr Gregory&#8217;s (half-empty) pool of skepticism. But let&#8217;s hold that thought for the moment and try to see the light. [...]]]></description>
		<wfw:commentRss>http://www.alchemyunited.com/2009/03/24/no-risk-no-reward/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>All privacy issues aside</title>
		<link>http://www.alchemyunited.com/2009/03/16/161/</link>
		<comments>http://www.alchemyunited.com/2009/03/16/161/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 11:40:03 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[The Guest Experience]]></category>
		<category><![CDATA[RFID]]></category>
		<category><![CDATA[Wired Mag]]></category>

		<guid isPermaLink="false">http://www.au00.com/au/wp_blog/?p=161</guid>
		<description><![CDATA[10 Best Uses for RFID Tags by Mike Olson, Wired Magazine (www.Wired.com, Issue 17.03, March 2009). Like it or not, RFID is coming. The questions &#8211; how to use it in new and innovative ways. 1) Accept and integrate RFID into the retail shopping experience by using them to trigger video and other images on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>A quickie &#8211; 3 fitness related articles (with a twist)</title>
		<link>http://www.alchemyunited.com/2008/10/06/a-quickie-3-fitness-related-articles-with-a-twist/</link>
		<comments>http://www.alchemyunited.com/2008/10/06/a-quickie-3-fitness-related-articles-with-a-twist/#comments</comments>
		<pubDate>Mon, 06 Oct 2008 20:12:34 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Off The Clock]]></category>
		<category><![CDATA[NYT]]></category>

		<guid isPermaLink="false">http://www.au00.com/au/wp_blog/?p=221</guid>
		<description><![CDATA[Please pardon the lack of these each getting full blown posting attention. &#8220;Coping (or Not) With Injuries In Training For Marathon&#8221; by Gina Kolata (NY Times, Sat 27 Sept 2008) &#8220;From Injury to the Olympics, Radcliffe Shares How She Made It Back&#8221; by Gina Kolata (NY Times, Sat 27 Sept 2008). The key bit is [...]]]></description>
		<wfw:commentRss>http://www.alchemyunited.com/2008/10/06/a-quickie-3-fitness-related-articles-with-a-twist/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>&#8220;Closing the Innovation Gap&#8221;</title>
		<link>http://www.alchemyunited.com/2008/10/04/closing-the-innovation-gap/</link>
		<comments>http://www.alchemyunited.com/2008/10/04/closing-the-innovation-gap/#comments</comments>
		<pubDate>Sat, 04 Oct 2008 09:13:42 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Leadership & Management]]></category>
		<category><![CDATA[Cicso Systems]]></category>
		<category><![CDATA[ComputerWorld Mag]]></category>

		<guid isPermaLink="false">http://www.au00.com/au/wp_blog/?p=215</guid>
		<description><![CDATA[The Grill: Judy Estrin (www.ComputerWorld.com, late Sept 2008). To read the complete interview please click here. Great interview. Hardly a word wasted. What this interview brings to mind is that to most people innovation is really just a high class word for breaking the rules. Unfortunately, such a mind set scares a lot of people. [...]]]></description>
		<wfw:commentRss>http://www.alchemyunited.com/2008/10/04/closing-the-innovation-gap/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Prevention is the best way. Yes it is.</title>
		<link>http://www.alchemyunited.com/2008/09/24/prevention-is-the-best-way-yes-it-is/</link>
		<comments>http://www.alchemyunited.com/2008/09/24/prevention-is-the-best-way-yes-it-is/#comments</comments>
		<pubDate>Wed, 24 Sep 2008 19:02:40 +0000</pubDate>
		<dc:creator>Mark Simchock</dc:creator>
				<category><![CDATA[Forward Thinking]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Leadership & Management]]></category>
		<category><![CDATA[Off The Clock]]></category>
		<category><![CDATA[healthcare]]></category>

		<guid isPermaLink="false">http://www.au00.com/au/wp_blog/?p=198</guid>
		<description><![CDATA[Strike up another vote for being proactive. No pun intended. Please invest the 2 minutes in: &#8220;Prevention Is The Best Way&#8221; by Richard Carmona. Unfortunately, if this whole Wall Street mess is any indication, we seem destined to continue to be a society of Management By Crisis (MBC). At this rate one has to wonder [...]]]></description>
		<wfw:commentRss>http://www.alchemyunited.com/2008/09/24/prevention-is-the-best-way-yes-it-is/feed/</wfw:commentRss>
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