“Start Connecting With Customers’ Smartphones” by Mary Brandel (Computer World Magazine, 5 October 2009). Simply put, a thorough overview on the subject of mobile phones and web sites with some great insights as well. For some it looks like the time has come to seriously consider that mobile version of your web site you’ve been dreaming about for too long. For others it looks like you might not have a choice.

And in semi-related, if not geeky news, “Book review: What’s wrong with software development” by Mitch Betts (Computer World Magazine, 5 October 2009). Mitch reviews “Wrench in the System” by Harold Hambrose (John Wiley & Sons Inc., 2009). The thing is, the value of great design and usability isn’t limited to software. Once you read this little bit, stop and ask yourself, “How can we use design to make our company more guest-centric?” Think. Create. Act. Try again.